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* Bachelor Degree Program of Cultural and Creative Industrial Development

  The Bachelor Degree Program of Cultural and Creative Industrial Development was established in 2008. Cultural and creative industries feature in making unique products through creative design and business management. The resources of the industries come from the economic value of culture, and the developmental advantages come from the essential differences among cultures. The Program offers bachelor's degrees upon completion. Its curriculum aims at improving the current rigid department system, responding to the social needs for people with interdisciplinary knowledge. Therefore, the Program is defined as inter-college integration, integrating Colleges of Management and Humane Arts, so as to connect courses such as Creative Design and Business Management. The core of cultural and creative industries is the commercialization of creative content and business management. The classes in the Program are of small-group teaching, emphasizing the training of abstract thinking ability, resource integrating ability, and executive ability. Thus, the goal of the Program is to develop students to be those who can link knowledge with practices (designing creative cultural products) and combine abilities of creativity and business management. The courses consist of three major modules: Design, Management, and Cultural Arts. With the training in the three modules, students should have comprehensive knowledge and techniques about cultural arts, about cultural industry management, and should be able to develop creative products.

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No.140, Minsheng Rd., West Dist., Taichung City 40306, Taiwan (R.O.C.) 
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